What is Pinterest?
Pinterest is a visual network and search engine that first launched in 2010. It has more than 400 million monthly users. Your Pinterest download can be used on your PC, desktop, laptop, or tablet.
Up to 46% of Pinterest users find a new product on the website every week.
Your Pinterest Home Page
When you sign up for Pinterest, you can immediately get started. You can choose five categories that interest you, and the algorithm will populate it with images that are relevant to the keywords you choose.
Based on your activity and search history, your homepage will regularly update with pins that are aligned to your interest and that you might want to pin to your boards.
The “today” tab lets you stay on top of the trends for today and see what people you’re following are following or what are the most popular on the website.
Collect and Share Images
With a Pinterest download, you can collect and share images from all over the web. The Pinterest logo will show up when you are browsing images, and you can choose to save it as a pin or as a board. Also, you can browse images by keywords to assemble your own pins and boards.
You are allowed to have public or private boards based on your interest. You can also invite other people to collaborate on your boards.
You can follow individual users, such as friends or brands, and be updated whenever they add new content or follow a new user. You also have the option to follow a board that you like. Finally, you might want to collaborate on a board with other users. These group boards let you find new people to follow and followers as well.
Pinterest Video Pins
As well as having still images, Pinterest also has compatibility for video pins. Videos can be from 4 seconds to 15 minutes long. Accepted file types include mp4, MOV, or m4v, and have a maximum size of up to 2GB. A title can have up to 100 characters. A description can have up to 500 characters.
While audio is allowed, up to 90% of users browse with no audio, so this is something to keep in mind when you are optimizing your content.
You can choose from different video dimensions.
- 1:1: or a square ratio
- 9:16, 4:5, 2:3: vertical
- 16:9: horizontal
To optimize your search engine results, there are a few components to keep in mind. Using hashtags and keywords in the subscription can help to organically create traffic to your page.
Connecting with Other Users
You can also message other users on Pinterest. You can send pins or introduce yourself and your brand. You also can collaborate with multiple users for your brand and page.
Pinterest is one of the most popular social media websites, reaching millions of people every month. It can be used for individual interests as well as brand promotion, and new features are being updated regularly.